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Delegate

Have you ever worked on something, a project, a business, for so long and so intently that it sort of becomes overly important to you? And then you’re at that point where you need to involve others, and you kind of just want to hoard it and keep it to yourself because if you pass it on to someone else, no matter how qualified they are, surely they won’t care as much and won’t put as much care and effort into it as you.
It’s a bit like leaving your baby for the first time with a sitter. All the instructions and showing them five times where the diapers are and just exactly how he likes to be laid down for his naps and maybe I shouldn’t leave after all, I’ll just stay! That’s a little how producing a website feels for me when it gets to that hand-off to the developer stage. I know I don’t have the time or expertise to do the development, I know I need to delegate, I know this is all for the best, but! But I’ve shaped that website and I know exactly how it’s going to look, and it can feel a bit like handing off my baby. It’s not as if I’ll never see it again, it just means it’s no longer solely in my care. And for a control freak, that’s a little scary.
We have highly qualified developers at Creative Purple. If I didn’t think they were qualified, they wouldn’t work with us. I think every small business owner feels a little anxiety about handing off tasks. But that’s really what running a successful small business is all about- delegating tasks to qualified people so that you can focus on what matters most to you, whether it’s growing your business, training new recruits, streamlining processes. And that’s why, unless you run your own website company, you should hire us to create your small business website for you. Delegate that task to Creative Purple- we’ll take care of it like it’s our own.

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